Featured Case Study

Koja Health

As seen on Shark Tank Australia

Brand, Web, Packaging, Marketing Collateral & Strategy

The Challenge

We started working with Kate on KOJA before it had a name. They had an amazing concept of what they wanted to create, and wanted us to help them get there.

KOJA was entering a market that was quickly becoming over crowded, and needed to make a visual impact, while keeping the brand clean and simple.

Like always, we love a challenge.


The Approach

We began with a series of workshops around the ideal customer, branding and web. The 3 workshops allowed us to really understand what they wanted KOJA to be - both now and in the future.

Armed with our new knowledge, we created a brand that was strong, simple and clean - much like the product. Pairing this with bold, yet soft colours and packaging that would grab your attention on health food shelves .


The Deliverables

- Logotype
- Mark
- Colours
- Style Guide
- Packaging Design
- Website Design
- Website Development
- Business Cards
- Flyers
- Signage
- Marketing Strategy
- Marketing Execution
- Ongoing Consulting


The Tools

Some of the design and development tools used for this project included:

See it in action


“Working with Adam and the FLUX team has been an amazing experience. They have been an integral part of KOJA from day one. Branding, packaging, web and marketing strategy, I don’t know what we would do without them!"

Kate Johansson - Founder of KOJA Health